Pinna Music Organisation based in Istanbul consists of a team organising parties and concerts across Turkey. For Pinna, that focuses on electronic music, a visual identity has been designed to highlight sound and human nature. While designing for Pinna, the guiding spirit has been the spiral form as the mathematical symbol of nature and sound. With a typographic interpretation by minimalist touches, the logo has been completed in accordance with the modern perspective of the brand. In addition to the logo, a powerful visual identity for banners, brochures and social media images has been designed using textures inspired by the movement of sound wave in the air and a contrast colour palette.