Jacketing systems are one of Weber's most significant products, and we designed a presentation for the sales team to use in online and offline channels. We focused on emotional and functional bonds as well as customer interaction to support the sales team.
As a strategic approach, we used the corporate colors of the brand to create a bold design. Enriched with photographs and illustratively designed icons in parallel with Weber's corporate identity, the presentation has been easy to understand and follow. So, the permanence of the messages conveyed at the end of the presentation was ensured.